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About Us
Principals
Brinton E. Baker

Kimberly McDonald Baker
Portfolio

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AppliFi offers strategic marketing and product management expertise to emerging technology firms seeking rapid results from their marketing investment. We have experience in every aspect of marketing and sales, from initial product management that brings fruition to an idea, through outbound marketing to raise awareness and generate leads, to direct and channel sales that not only generate revenue, but do so at a profitable price.

Increase Business Velocity
AppliFī helps businesses anticipate changing market dynamics, and accelerate strategy formulation and business model development to exploit those dynamics for competitive advantage.

AppliFī offers a unique blend of innate intelligence, enterprise market knowledge, marketing savvy and domain expertise.
SPECIALTIES
  • Technology

  • Strategy

  • Branding

  • Product Marketing

  • Product Planning

  • Inbound Marketing

  • Marketing Communications

  • Product Management

  • Product Launch

  • Business Development

  • Alliances